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Price in marketing does not go beyond a predetermined value, resulting prices - settlement methods and margins result from arrangements imposed by the authorized body, free market prices this is the most fleible pricing strategy. Marketing is an area where this solution works very well rates are set freely, taking into account current demand and supply. What are the functions of price in marketing Determining the final amount for the services offered is influenced not only by economic issues, but also by those related to values, the company's vision,
and the way the product is positioned on the market. What are the functions of price in marketing Informational The informational function of price is to show the consumer how much the offered goods cost and how it is positioned against Middle East Mobile Number List the competition. Did you know that price and non-price competition are aspects that you should definitely be aware of if you want to gain an advantage over your industry rivals Anyone can compete on price, but the most important thing is to find solutions that allow you to "win" with marketing, not price. Image The image functions of price do not result from economic realities and costs related to the production or distribution of products.
Their task is to indicate that the goods or services offered are of very high quality. Thanks to this, people who own them feel that they belong to a higher social class. Promotional This pricing strategy in marketing is used for highly competitive industries. If the recipient is considering choosing products from a given brand, but has some concerns about the purchase, you can encourage him to finalize the transaction by offering a promotional rate. In this case, price functions in marketing make it easier to retain an undecided customer. Redistributive Price functions are a tool for dividing services or goods. This method of settlement is used, among others, by: the state treasury, which, on the one hand, subsidizes some sectors and natural entities, and on the other hand, imposes certain levies, customs .
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